How to choose a domain name for maximum SEO

Picking a new domain name is exciting. The slate is clean. The plans are made. The energy is high. But if you choose...

Why your business should accept cryptocurrency

John McAfee, founder of McAfee, once said, “You can’t stop things like Bitcoin. It will be everywhere and the world...

Six of the most interesting SEM news stories of the week

Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and...

The secrets to amazing blog content

Blogging should form a big part of your social-media strategy. Indeed, the most effective marketers allocate a large...

7 simple yet effective ways to get more email subscribers

What are your email subscription rates looking like? Don’t be afraid to check. I know it’s not exactly a great...

The present and future of online video ads

As an advertising category, video seems unstoppable. It’s gaining ground on Facebook andInstagram. As a creative...

Email remains the heart of cross-channel marketing

Every marketer knows the importance of a solid cross-channel marketing strategy. An omnichannel program gives...

Agencies lack the diversity of the ads they create

New research from BabyCenter shows that consumers love diversity in advertising. But there isn’t much of it...

Email marketing append: a primer

Email marketing append is often sold as a quick way to grow your email list. But it’s important to look at the pros...

How much do journalists and editors need to know about SEO?

How much SEO knowledge does a journalist need? Is it a key part of the job in the modern world, or should they just...

4 unconventional rules for building a better professional network

The one thing no one ever mentions about entrepreneurship and growing a company is that, often times, it’s lonely as...

Clean up your PPC keywords with these 5 steps

The Latest on Mobile Marketing: Marin’s Benchmark Report In the current world of performance marketing,...

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