Programmatic Advertising

Programmatic ad buying is the automated process of buying or selling online advertisements at scale. It has become increasingly more popular in the digital space as a way to purchase inventory, as there are many benefits to the advertiser.

Programmatic advertising takes place in a real-time environment. This gives you the opportunity to benefit from paying lower rates compared to what you would pay if you were working on a standard flat CPM pricing model. Because of this, you could receive double amount of exposure at no additional cost. This is great for creating brand exposure and recognition.

Programmatic opens up unrivaled inventory and smart targeting, adding a layer onto your digital strategy to help you exceed any KPI. It allows us to buy inventory and target specific audiences in a way we never have before, providing richer and smarter advertising experiences.

The Most Effective Advertising Media

Native Ads

Native advertising is the integration of marketing content with a website or service in such a way that it is not distinct from the rest of the material presented there in terms of its content, format, style or placement. Content marketers are increasingly turning to native advertising as it is understood to be better at building trust and engagement with prospective customers.

Display Ads

Display advertising is a form of advertising that conveys a commercial message visually using images and animations. Display ads help directs a viewer to a landing page with relevant content about the brand or company. These ads not only can increase brand awareness, but they can engage visitors to your marketing in order to help filter the visitor into your funnel to become a lead.

Video Ads

The video ad industry has exploded in recent years, as more publishers have started incorporating video content into their sites and advertisers have embraced this medium as an effective way to promote their products and services. You can create a Linear – Pre-roll, Mid-roll and Post-roll Video Ads or VAST (Video Ad Serving Template) advertising campaigns.

HTML Ads

HTML ad type provides the most flexible option to create your advertising campaign. HTML ads can include images, texts, forms, CSS and JavaScripts. HTML campaigns can accept ad tags from affiliate programs and CPA offers. This type of ad can work with all standard IAB sizes and can be adjusted with any screen or device.

Campaign Optimization Tools

Conversion Tracking

Track conversions by clicks and leads.

Remarketing by Google

Get audience based on browser's history.

Frequency Capping

Set daily number of unique impressions.

Supply Choice

Select your ads to show on sites or apps.

Campaign Targeting Tools

App Targeting

Advertise campaigns on specific apps.

Device Targeting

Target by desktop or mobile devices.

Target by Carriers

Target by ISP or Wi-Fi connections.

Domain Targeting

Advertise campaigns on specific sites.

Browser Targeting

Target campaigns by specific browsers.

OS Targeting

Target campaigns by operating systems.

Geo Targeting

Target visitors by countries and cities.

Keyword Targeting

Target campaigns by specific keywords.

Category Targeting

Target campaigns by all IAB categories.

Language Targeting

Target campaigns by 17 languages.

Time Targeting

Schedule when to run campaigns.

IP Targeting

Target campaigns by IP addresses.

Ready to get started? Register an account today!

Whether a mass high reach, or niche targeting, we can help you meet your campaign goals. Register for an account and get your campaign up and running in minutes.

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