The Data Quality Metrics Every Business Leader Should Track
In today’s global economy, data is the foundation of strategic decision-making. Yet, data is only as valuable as it...
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How marketers can use behavioral data to improve customer experiences
Understanding customer behavior is vital to enhancing experiences. “Marketers are expected to deliver campaigns that...
5 benefits of an effective contact routing strategy
A modern-day contact routing strategy connects customers with the right agents using all channels, from voice and...