How to make sure your local search marketing is up to scratch
For local businesses, having a strong presence in local search results is fundamental to those all-important...
How to make sure you’re spending your money on the right digital ads for your business
Seven million advertisements are available on the internet every second. Make sure you make your ad dollars count!...
7 tips for creating headlines that bring you traffic
Did you know that eight out of 10 people never get past the headline? That’s right – only two out of 10 people will...
4 reasons why raising your price is a brilliant marketing move
It’s natural and tempting to think that lower prices will attract more clients, offer better value for your...
Does social media influence seo and rankings?
Yes, it’s the age-old question that no one seems to really have an answer for. But I’m feeling brave today, so I’ll...
Content marketing & SEO: The scalable way to be in the right place at the right time
Digital marketers agree about the importance of SEO and content marketing, but contributor Marcus Miller says...
4 reasons your checkout should be optimized for global growth
With global ecommerce worth an estimated $2 trillion, there’s never been a better time for ecommerce retailers to...
5 things to understand before spending a dime on influencer marketing
There hasn’t been a shortage of influencer marketing buzz in 2017, and with the holiday season fast-approaching,...
Why choosing a niche helps you produce better content
Don’t create content that tries to serve everyone. Columnist Rachel Lindteigen explains why specializing in...
5 mobile marketing practices every profit-minded business should adopt
If you’re not being smart about reaching your customers via mobile, you’re leaving a ton of money on the...
Back to school PPC: How to boost your sales this year
Back-to-school shopping season is a busy and exciting time for retailers. It is the second largest retail spending...
Will native advertising bring about a renaissance?
Roger Pugh ponders the future, and whether native advertising will be able to bring about an advertising...
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