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6 social media tactics you need to forget about

If one definition of insanity is doing the same thing over and over again and expecting different results, then many...

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What does the digital flynn effect mean for social media marketers?

The Flynn effect refers to the sustained improvement in IQ among people from all over the world from the 1930s...

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Does social media influence seo and rankings?

Yes, it’s the age-old question that no one seems to really have an answer for. But I’m feeling brave today, so I’ll...

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3 rookie mistakes almost everyone makes with social media

How many times have you said one of the following about social media? “It’s a waste of time.” “I’ve never gotten a...

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3 tips for turning your customers into your marketing team

How can a startup generate awareness and attract new customers without the resources necessary to pursue traditional...

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6 steps to dominate a competitor’s social media marketing

If you’ve kept up on trends in the online marketing industry in the past decade, you’re aware of the value of social...

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Simple edits to improve your social media content

As marketers, writers and crafters, we spend hours on bringing our content ideas to life and after all that effort,...

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Using social media for business without bleaching out the social

Social networking is something of an enigma: on one hand, business pundits insist that a viable social networking...

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4 DIY marketing tips for empty-wallet entrepreneurs

I love asking emerging entrepreneurs if they have a lead generation strategy. The typical response is: “We are...

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3 ways to supercharge your content-marketing strategy

User-generated content is the riskiest of all marketing strategies because of the obvious potential for negative...

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4 low-cost marketing strategies every business should know

Let’s be real. Marketing can get expensive. With such a strong emphasis on digital marketing, it can seem like the...

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5 ways to get media coverage as a startup

As a startup, one of the biggest hurdles you’re going to face is building an initial reputation. With zero...

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