Marketing Industry: The Art of Selling

  Marketing is an essential industry that plays a vital role in promoting products and services to consumers....

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4 Crucial Tips For Digital Marketing

Digital marketing is an essential component of any successful marketing strategy. As the media landscape changes,...

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How To Align Your Brand With Your Digital Marketing

When it comes to digital marketing and branding, you can’t have one without the other. They work together to give...

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Flat lay picture of three women working with laptops and books sitting at the table together - business woman, co-working and college girls studying concept

8 Important Elements To Consider When Building Your Marketing Strategy

So you have recently decided to launch your online business. You have poured hours and hours into finding the best...

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What’s the Best B2B Social Media Marketing Strategy for Your Brand?

Finding the right digital community to bolster your business used to be a simple task. The state of social media...

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Marketing 101: marketing basics for small business owners

It’s an exciting time. You’ve just launched your new business—you’ve created the perfect products...

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Creative vs. digital marketing – which strategy works best?

You have heard all about digital and creative marketing, but you don’t really know what the difference is and which...

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How brands can utilise push notifications for individualisation at scale?

Using push notifications to engage mobile users is a double-edged sword. Send too many messages and you’re simply...

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5 smart ways to use social media to grow your business in 2019

Confused about whether to go with Facebook, Twitter, Instagram? A video? A blog? Here are suggested strategies on...

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How to handle negative reviews and manage your brand’s reputation

The internet has made it harder than ever for brands to control the information available about themselves. With...

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5 reasons why your business shouldn’t ignore native advertising

Native Advertising has emerged as one of the most overused buzzwords in the world of digital content marketing and...

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3 mistakes (nearly) every tech startup makes — and how to avoid them

You just spent five years developing the world’s first robotic drone cooler. It keeps your beverages frosty and...

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