Marketers – programmatic transparency begins with you

From the dawn of the programmatic era, advertisers and publishers alike have condemned the murkiness of the...

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5 tactics to drive website traffic that aren’t SEO

It’s no surprise that driving traffic to your website is the key to higher conversions and increased revenue....

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How will digital advertising work now that privacy is here to stay?

Ad blockers. Safari Intelligent Tracking Prevention. GDPR. Cambridge Analytica. It’s now undeniable: the door is...

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Digital advertising still growing a market for data

The United States is forecast to remain the world’s largest data market in 2018, spending more than $11.4...

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3 smart things you can do with programmatic mobile advertising

For the experts this is nothing new, however for many other online marketers it is; clever applications provided by...

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