Getting users to engage and re-engage with mobile apps is a challenge. One tactic to reach users who are online is push notifications. Push notifications are a fast and efficient way to communicate with your audience. Why are mobile app push notifications so powerful? Let’s consider the benefits that...
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If you’ve got a mobile application, then you need to know what push notifications are. Some of you may know what a push notification is and how it works, but are you effectively using them to your advantage? Push notifications are a great marketing tool for anyone with a mobile app...
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If you’re in marketing, you’ll likely agree with me that your field is the toughest job in the world, and that being a good marketer is becoming harder than ever. But it can be an incredibly rewarding and lucrative job too — if you know how to do it right....
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In the past couple of decades, the internet domain has expanded exponentially. What used to be mere ideas have now become practicality. With the expanding horizons, the world of digital marketing is gaining higher traction with each passing day. While this digital marketing domain might present countless opportunities, in...
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Measuring ROI can be very beneficial in determining the financial success of a business. But, not every mobile app developer is aware of the factors required to determine the ROI of an app. ROI determines how much your business earns on every single dollar you spend. It will also...
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Everything can be accomplished very easily without having to run from pillar to post or standing in queues Digital media was envisaged as the future just a decade ago but now it has become an essential and pivotal part of our existence in this capitalistic world. The sci-fi of...
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Confused about whether to go with Facebook, Twitter, Instagram? A video? A blog? Here are suggested strategies on how to cull that list. According to Statistica, the number of worldwide users on social media is projected to hit a whopping 3.02 billion active users per month by 2021. That’s one-third...
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